SAB Recent Developments
Philadelphia Federal Credit Union ATM users now have access to over 150 surcharge free kiosks at Select-A-Branch ATM locations throughout the East - August 5, 2008
KING OF PRUSSIA, PA - Select-A-Branch ATM Network ("SAB") announces that Philadelphia Federal Credit Union ("PFCU") has joined the company's premiere network of ATMs. PFCU card holder members can now receive surcharge-free transactions at over 150 SAB locations, including service plazas along the Pennsylvania Turnpike, Reading Terminal Market and over 100 New York City-based McDonalds franchise restaurants. Patent-pending technology provides PFCU with the unique ability to deliver those transactions digitally branded in the credit union's corporate colors and logo. Additionally, SAB ATMs deliver PFCU advertisements and marketing messages to both the transaction screens and the dynamically printed receipt.
"Select-A-Branch provides PFCU with a valuable service that our members will appreciate," commented James McAneney, PFCU President/CEO, "PFCU card holders now have easy access to more locations across the region."
SAB's ability to drive PFCU's marketing efforts was a key factor in the credit union's decision to participate. "We're excited to leverage SAB's extensive marketing capabilities," said Karen Eavis, PFCU Communications Specialist. "We now can deliver our brand, ads and messages affordably. And the ability to easily update those campaigns assures synchronization with other marketing initiatives."
"Credit unions have always welcomed shared service providers in an effort to control costs," commented Dan Stechow, SAB Chief Operating Officer, "and SAB's unique ability to offer an unlimited number of institutions universal access to the growing SAB footprint provides affordable means of extending ATM services. And for the first time institutions can preserve brand integrity and eliminate competitive threat typically associated with surcharge-free networks."
About Select-A-Branch
SAB is an ATM Independent Service Operator that seeks to grow its network in high-traffic locations. SAB's patent pending ATM Software Solution allows banks and credit unions to deliver a branded, surcharge-free ATM transaction to any of its customers/members at any SAB ATM, resulting in increased patronage and customer satisfaction.
Launched in 2006, SAB has offices in King of Prussia, Pa.
http://www.marketwire.com/press-release/Select-A-Branch-879047.html
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